U.S. cosmetics powerhouse, Morphe, has opened its sixth store in the UK today at Manchester Arndale. The store features many exciting aspects including curated picks of featured best- sellers, influencer faves and influencer collaborations. Customers will also be able to enjoy expert advice from Morphe’s certified Beauty Artists.
Mark Spillman, Morphe General Manager EMEA, said: “Manchester Arndale attracts over 40 million shoppers every year, and it’s location at the heart of Manchester city centre makes it the ideal spot for our latest UK store. We’re pleased to join the line-up of huge international brands at the centre, and look forward to bringing our professional-grade makeup products and expert advice to Manchester shoppers.”
David Allinson, Centre Director at Manchester Arndale, said: “Since Morphe confirmed they will be joining Manchester Arndale we’ve been inundated with queries from excited shoppers, including a record number of responses on our social media announcement. The arrival of Morphe will be a great addition to the centre, and we know that the brand has some brilliant things in store for our shoppers in the lead up to Christmas.”
Morphe is known for their full spectrum of professional quality tools and makeup, including over 300 brushes and their highly coveted palettes, as well as best-selling influencer collaborations with creators such as Jaclyn Hill, James Charles and Jeffree Star. Morphe also carries highly sought-after brands, such as Jeffree Star Cosmetics, Lunar Beauty and Iconic London. Newly added brand include SUVA Beauty, OFRA Cosmetics, NABLA Cosmetics and P.Louise. Coming soon are Beauty Bakerie and Marmalade.
Established in LA in 2008, the U.S. beauty brand is recognized by beauty bloggers as the ‘beauty brand created for the creators’. Morphe’s products are already available to be purchased in the UK on Morphe.com and select online retail partners such as Cult Beauty. Morphe is currently distributed in 47 retail stores throughout the United States, Canada, Australia and the United Kingdom and will be available in 50 retail stores by the end of 2019.
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